The Captain Standard™ is FlowFactor’s flagship leadership resource built for athletes who lead from the front. Designed to elevate how captains show up for their teammates, this self-guided training kit helps athletes define their leadership identity, communicate with clarity, and raise the standard for their team—on and off the field.
 
Whether you're a newly named captain or a returning leader, this resource provides the tools and prompts to:
Lead with confidence, not confusion
Set and protect a winning culture
Handle hard conversations and hold teammates accountable
Stay composed when pressure rises
 
It’s not just about being vocal—it’s about being intentional.
The Captain Standard helps you lead with purpose, build trust, and set the tone every day.